PRESS RELEASE 29 March 2021 ‒ Aarhus, Denmark
Silvan successfully opened new city store in Aarhus
Silvan has successfully opened its first city store in Aarhus with a unique new concept located on Silkeborgvej 39. The store is the first store of its type, providing a completely new customer experience.
Silvan is committed to creating a unique and convenient shopping experience for its customers. The new store underlines this commitment with clear and structured product placement combined with broad service offerings.
The approximately 900 square meters contain products of all categories for Do-It-Yourself customers with a special attention to sustainability and needs of city inhabitants. By implementing a new location system, customers can easily search for products on Silvan’s webpage and find them fast and easy in the respective shelves in the store. Of course, customers can also use the convenient Click & Collect option on the website.
Next to the unique product range, Silvan offers various services to its customers, among others paint toning, tool rental, sawmill, key services and a parcel shop. To ease the transportation of goods, the customers can rent for free trailers or electric cargo bikes. There are also sufficient parking spaces including two electric car charging stations.
More information about the products and services that are offered by Silvan can be found at www.silvan.dk.
Mette Riggelsen, Head of Instore Development of Silvan: “After several months of hard work, we are proud to say that the new opening with the overall updated look and feel was a success. It is tremendously exciting to see how the new concept is received by our customers. We also welcome our 10 new employees and are grateful for all the hard work our staff has put into this project, and also would like to send out our gratitude to our landlord Olaf de Linde who has made this possible.”
The new store is located in Aarhus Silkeborgvej 39. It is open from 9 am until 7 pm Monday – Sunday.
Silvan is a leading Danish 'Do-It-Yourself' (DIY) retail chain with the highest brand awareness in the sector. Silvan mainly serves private customers through 42 DIY department stores and an online shop in Denmark. Silvan's shops are located for customers both in the cities and in the suburbs. The product offering includes not only all classic DIY products such as building materials and gardening equipment but also home improvement and smart home items. In recent years, the focus has been gradually expanded towards more customer comfort and customer service. Convenience services such as woodcutting, color mixing, free rental of cargo bicycles as well as trailers, tool rental, key and parcel services, etc. have been expanded and are an integral part of the value proposition.
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